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For the first time ever, BET introduced a dedicated Gaming Lounge at the BET Experience, marking a milestone for the silver anniversary of what it calls “Culture’s Biggest Stage.” In recognizing the ever-growing influence of gaming, especially within the Black community, this addition represented a meaningful step forward in amplifying Black gaming culture.
Cxmmunity Media proudly partnered with BET to help drive awareness and attendance for the lounge. From fashion and roller skating to hair care, sports, food, and live music, the Gaming Lounge fit seamlessly into the BET Experience capturing the full spectrum of Black culture.
As the landscape of entertainment continues to evolve, perhaps next year’s BET Awards will recognize gaming and streaming with their own categories. Time will tell, but BET Experience 2025 was undoubtedly a bold and necessary step forward.
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After months of rumors, Microsoft and ASUS’ ROG division confirmed their gaming handhelds—the ROG Xbox Ally and the more powerful Ally X—during the Xbox Games Showcase at Summer Game Fest.
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Not only is Drake hitting the charts, he might hit the airwaves of Grand theft Auto VI
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As Cxmmunity Media secured access to both events, the organization was uniquely positioned to connect the dots between mainstream Black entertainment and the thriving gaming universe.
Despite the high production budget, analysts predict GTA 6 is almost guaranteed to be a financial triumph. Even though revenue projections are difficult to make. Lifetime revenue is projected to exceed $10 billion, thanks to multiple streams of income.
