the number one source for  culture and gaming.

With over 3 Billion gamers worldwide, we're not just participating in the gaming and media revolution, we're leading it. As millennials and Gen Z become reluctant to support brands who lack a meaningful connection, at CXM, we're the go-to partner for brands and agencies seeking to authentically develop relevant connections with a vibrant, multicultural audience through storytelling, live-event production, and community building.

PROJECTS

HOW WE PARTNER

Dive into our world where innovation meets excitement, and create meaningful experiences that foster loyalty and brand advocacy amongst consumers. We actively engage and appeal to fans of gaming, music, anime, and pop-culture. By leveraging the dedication and influence found in these fandoms and their communities, we help brands create compelling stories that are contextualized, relevant, and additive to consumers’ daily lives and the communities in which they spend much of their time. Our diverse range of services are proven to forge dynamic brand partnerships that meet our partners' goals and are also impactful to the communities they serve.
Most Anticipated games from Summer Games Fest (2025)
Gaming

Most Anticipated games from Summer Games Fest (2025)

From new sequels in beloved franchises to the resurgence of classic genres and uniquely ambitious titles, it's safe to say that in 2026, we’re going to be fed.

Jun 20, 2025
The Man Who Made the World Smile: How Shintaro Tsuji Turned Pain Into Hello Kitty
Culture

The Man Who Made the World Smile: How Shintaro Tsuji Turned Pain Into Hello Kitty

Before Hello Kitty, before Sanrio, before the $80 billion empire built on kindness and cuteness, there was a lonely boy named Shintaro Tsuji.

Jun 18, 2025
DreamCon 2025 Houston and Streamer University Recap | Cxmmentary Ep 7
Culture

DreamCon 2025 Houston and Streamer University Recap | Cxmmentary Ep 7

In this intriguing episode of Cxmmentary Dalmar and Ryan discuss the impact of DreamCon 2025 on the culture and the wild happenings over at Streamer U.

Jun 17, 2025
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